Friday, April 08, 2016

Letters With Pride...

Wow! Sweden is set to become the first country to issue rainbow-flag emblazoned stamps next month, celebrating LGBT Pride.

PostNord, the country’s national postal service, will start issuing the stamps on May 4, aiming to "emphasise the equal value of all people and the strength represented by people's unique qualities and difference".

Per Ljungberg, PostNord Sweden's Head of Communications, said, "To the best of our knowledge, this is the first time the Pride Flag has been reproduced on a stamp, which makes it particularly gratifying that people will now be able to send affectionate greetings with the Pride Flag stamp to all corners of the world."

The idea for the stamp came from artist Lisa Rydell, and was picked from hundreds of suggestions PostNord receives every year. Rydell was also commissioned to design the final stamp, which features six edge-to-edge stripes in red, orange, yellow, green, blue and violet.

The original Pride Flag was created in 1978 during San Francisco Pride by activist and artist Gilbert Baker. Rather than the current 6 stripes, it had 8, with pink and turquoise representing sexuality and magic/art. These days, the flag's 6 stripes represent (in order) life, healing, sunlight, nature, art and spirituality.

No comments: